Museum of Anthropology and Ethnology

REBRAND DESIGN

Museo di Antropologia e Etnologia

IED Istituto Europeo di Design | Summer School Rebranding Project | Florence, Italy

museummoodboard

The goal of the project is to develop a comprehensive rebranding and redesign for the Anthropology and Ethnology Museum in Florence, Italy.

The first step involves a visit to the museum, during which thorough research is conducted. This includes analyzing both the interior and exterior design of the museum, as well as developing infographic elements for display within the museum.

The second step consists of examining the exhibited artworks, including photographic documentation of ancient materials from various regions, such as Africa and Asia.

The third step marks the beginning of the project development phase, where the insights gained are incorporated into the concrete implementation.

Antropology and Ethnology Museum Branding

The shapes incorporated into the logo are inspired by the forms of the ancient artworks displayed within the museum. Each shape within the logo represents a particular region, as illustrated above, highlighting the diverse cultural heritage and historical significance of each area.

The shapes incorporated into the logo are inspired by the forms of the ancient artworks displayed within the museum. Each shape within the logo represents a particular region, as illustrated above, highlighting the diverse cultural heritage and historical significance of each area.

logo
antropologylogo
logo
logo

BRANDING MATERIALS

Moodboard | Logo Design | Color Palatte | Typography | Invitation Design | Postcard Design | Billboard Design | Leaflet Design | Roll-Up Design | Panel Design | Ticket Design | Signage Design | Bookshop Materials | Social Media Design | Website Design

Antropology and Ethnology Museum Branding
postcarddesign
Antropology and Ethnology Museum Branding
leafletdesign
Antropology and Ethnology Museum Branding
paneldesign
ticketdesign
icondesign
Antropology and Ethnology Museum Branding
bagdesign
socialmedia
socialmedia
website

Here is the original branding of the Museo di Antropologia e Etnologia in Florence, Italy: https://www.sma.unifi.it/p237